Google Panda 4.2 Updates

Google tells Search Engine Land that it pushed out a Google Panda refresh this weekend.

So what actually led to Google Panda Penalty?


1) Poor contents: Automatically generated using tools, lots of spelling mistakes, stuffing of heck lot of keywords that’s considered as over-optimization.

2) Bad website structure: Poor coding, lot’s of errors, too many ads above the fold, poor site navigation.

3) Clocking: Stuffing keywords that’s considered as over-optimization, invisible texts.

4) Too many 404’s .

5) Blank pages, irrelevant pages, pages with 50-100 words (except Contact Us).

6) Too many 301 redirection, consideration as ranking manipulation by passing too many link juices from expired-domains.

7) Duplicate permalinks.

8) Duplicate pages & texts.

Google Panda 4.2 Recovery:

Hit by Google Panda 4.2? Do the things I told above matches to what happened to your site?
Ouch! You’ve been hurt bad. Panda recovery takes time, if don’t play fair enough it would go more worse.

So what to do?
The Google Panda Recovery?
The solution?

Here’s they –

1) Analyze your Site’s Search Queries over Google Search Console. Click on Changes, and you can see the page’s that has been hit badly (the indication would be red).
Overview those posts & pages, and revamp them. Make sure they’re of 500+ words. If you’ve copied or spin’ed or even generated that content with any tool make sure you’re updating them manually.

2) If you’ve duplicate permalinks (be it like xyz.com/post-url-here & xyz.com/post-url-here-2) then use rel=”canonical” tag to tell Google about the original content.

3) Use a 301 redirect the 404 error pages to homepage and go to Search Console -> Crawl Rate -> Crawl Errors and mark it as fixed.

4) If you’ve used too many 301 redirects from expired domains to pass link juice to your site, make sure you remove ’em else you’d not be recovered.

5) If you’ve got irrelevant pages on your site, consider 301 them to homepage. As deleting them would would led to another 404 error.

6) Make sure you’re not having any “Blog Roll“, consider removing them. Passing too many site link juice from sitewides would led to penalty.

7) Don’t use any content scrapper & article re-writer tool. Manually write or hire any content writer.

8) Remove Ads when you’ve been penalized. Too many ads above fold leads to penalty.

9) Make sure having good coding structure of your site. Google even now crawling & rending javascripts so make sure you’re having good coding.

10) Make sure you’re having unique title (and meta tags).